Over the past year or two the using of the word "gamification", to the point or not, has increased significantly. Just for fun, we even have checked how many times it was found in the Yandex queries. In February 2015 people typed the word "gamification" (in different versions) into a search engine about 2000 times. Today (May 2017) that number comes to 4700 requests per month. In social networking strips over and over again there are messages about courses, webinars, books, articles on the topic.